Kommunikations-Trainer Felix Schmidt erklärt der Mitarbeiterin eines Unternehmens beim Consulting wie strategische Kommunikation funktioniert

Communicate
more purposefully,
more authentic and
more sustainable!

Communication Consulting

A wide variety of reasons speak in favor of strategic communication consulting:

You want to reorganize your communications department or develop a holistic communications concept.
You want to launch new products or services and accompany them with effective communications.
You want to develop your corporate communications in areas that have not been doing so well so far.
You want to strategically exploit the potential of digital transformation and, in particular, artificial intelligence (AI) for your communications.

In all these cases, it pays to get a breath of fresh air into your organization with the help of external communication consulting, to gain a strategic orientation and to bring your internal and external communication to a completely new level.

Ein Kommunikationsberater erklärt einem Mitarbeiter eines Unternehmens eine Kommunikationsstrategie am Laptop

Strong brands create trust

How my communication consulting works

Order clarification

Every consultation begins with a thorough clarification of the assignment. We talk about the occasion, the issue, and the assignment – and thus provide the perfect framework for individual consulting on strategic communication.

Analysis

Very few companies start from scratch. That’s why we analyze your existing corporate communications together. We examine successes as well as weaker performance in order to learn and optimize your processes.

Strategy development

Now it’s time for the actual strategy development. I will show you how to align your corporate communications with the goals of your organization, how to move from strategy to practice, and how to systematically measure your success.

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Possible consulting focus areas

My consulting services for strategic communication are based entirely on your requirements and your market conditions. The following thematic emphases are therefore only examples. I consider the connection to an existing communication strategy or the development of such a strategy as indispensable for sustainable results.

Bei der Beratung wird die Vision des Unternehmens klar herausgestellt, um sie kommunizieren zu können

Communicate purpose

Make your organizational strategy comprehensible – internally and externally. Vision, mission, values, compliance – all this plays an increasingly important role for applicants, employees, business partners and customers. In consulting, I work with you to develop authentic self-statements and messages that have an impact.

Strategische Kommunikation muss immer den Zwecken des Absenders dienen, wie bei der Beratung deutlich wird.

Communication – but strategically

Develop a communication strategy as a strong guide for practice. Together, we take the eagle’s eye view, make connections clear, and create optimal decision-making bases that all parties can work with.

Planung und Produktion von Inhalten sind essentiell wenn es um die Umsetzung strategischer Kommunikation geht

Implementing concepts

The most sophisticated strategy remains worthless if we can’t implement it in our daily work. I’ll show you how to use plans, tools and templates to create practical masters that make your corporate communications effective and efficient.

Storytelling

Develop authentic messages.

Target groups

Reach the right ones.

SEO

Be found online.

Success measurement

Find KPIs that really matter.

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Consulting methods

As part of my communications consulting, I use proven tools for strategy development. With these, I empower people in your organization to take the eagle’s eye view and optimize processes.

The DNA of my strategic communication consulting is the Communication Canvas, a tool I created to develop, implement and optimize strategies.

Nach der Kommunikationsberatung diskutieren Mitarbeiter eines Unternehmens über die neue Kommunikationsstrategie

Aims of my communication consulting

You will build stronger skills internally so that you are better able to develop, implement and measure strategic communication.
You combine strategy and creativity so that all employees involved in corporate communication and related areas can realize their full potential.
If you wish, you can receive a complete communication concept including a plan of measures as well as customized templates for practical implementation.

Your communications consultant

I have been working in corporate communication since 2006. After various roles in startups and corporations, I have been helping companies and other organizations communicate more strategically as a freelance consultant and coach since 2014.

From education and professionally, I know both the journalistic and the corporate side. Therefore, I have a very good sense for the quality of content. My broad professional experience from both internal and external positions allows me to successfully advise in all areas of corporate communication.

You can find out more in my profile.

Inquiry

Are you interested in strategic communication consulting? Then please send me an inquiry via the contact form.

I will contact you within two working days for clarification of the order and preparation of an individual offer.

Kommunikationsberater Felix Schmidt bespricht mit einem Kunden am Telefon ein aktuelles Projekt

Communicate more purposefully, more authentic and more sustainable!